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Over the last two decades, the development of new and readily accessible means of communication, particularly the growth of social networking platforms, have changed the way we view the world and interact with others. Individuals now have the unprecedented opportunities to connect with peers and colleagues, seek out new information and disseminate new ideas to the broader public. For the scientific community, social networking platforms provide a low-cost way to create a personal brand or identity (Dutta, 2010) and develop a professional online presence (Donelan, 2015). In this article, we will discuss the benefits of managing your online presence in order to leverage social networking platforms to advance your scientific endeavors and professional career.
Become an active contributor on ResearchGate, Academia.edu and Google Scholar
Social media has undeniably transformed the ways we make and sustain relationships with our friends, lovers, and partners. As useful as Facebook and Instagram are, however, their censorship. LinkedIn is a site similar to Twitter made for professionals. This site links businesses and consumers to promote and sell their products and ideas. If you want to show off your new store or let people know about your career, and maybe find a new job, LinkedIn is the social networking site for you.
- A social networking service is an online platform that people use to build social networks or social relationships with other people who share similar personal or career interests, activities, backgrounds or real-life connections. This is a list of notable active social network services, excluding online dating services, that have Wikipedia.
- However, neither is full-blown enough that we'd consider it a true social network for gamers. That may change going forward, but right now, we cannot recommend them above the likes of Discord and Twitch. Before Google decided to shut down YouTube Gaming, it was considered one of the best social networks for gamers.
- Aug 01, 2020 Top 15 Best Social Networking Sites & APPs August 2020. Here are the 15 Best Social Networking Sites & APPs as derived from our eBizMBA Rank which is a continually updated average of their POPULARITY, which is gauged by overall user base, TREND, which is derived from monitoring their growth curve, and finally the INFLUENCE, which measures a brands importance in their field.
A variety of academic social networking platforms, including ResearchGate, Academia.edu and Google Scholar, have gained popularity over the past decade (Ovadia, 2014). A common capability of many of these academic social networking websites is to provide an online repository to which users can upload and share research papers. Below, we describe in detail the functionality of some of these academic social networking websites and their relative benefits for professional development.
ResearchGate is an academic social networking website that gives researchers the option to upload journal articles, conference papers, posters, data and code to an online repository. This can be particularly useful for locating conference materials such as posters and slide decks that are not archived in other online databases. ResearchGate users also receive analytics on their publications including the number of times their papers have been read and cited by other users on ResearchGate.
ResearchGate provides community interaction features that help distinguish it from other platforms. Users can:
- Ask questions within the academic community regarding measures, constructs or topics and respond to questions posed by other users.
- Opt to follow other researchers and receive notifications when they upload new work.
- Contact other users through the ResearchGate direct messaging system.
- Request authors upload full versions of their papers using the “request full text button”.
- Directly contact readers of their publications to request feedback.
Additionally, ResearchGate allows researchers to create project logs that can be used to update peers on current projects, attract potential co-authors or request submissions for journal special issues.
Academia.edu is a similar resource that allows users to create a personal profile, upload papers, request feedback, follow researchers, send personal messages to other researchers and view analytics on your papers. Users on Academia.edu can also import contacts from Facebook, Twitter, Yahoo and Google to find colleagues who already have Academia.edu profiles, thus connecting many different networking tools described.
Before using these services, however, it is important for researchers to check the archiving policies for each journal before choosing to upload or share papers; if researchers upload a journal publication that violates these copyright policies, they may receive a takedown notice from the publisher (Howard, 2013). Specifically, researchers should check their publishing agreement, which can often be found on the journal’s website or in email correspondence. The SHERPA/RoMEO journal database also contains a search tool where researchers can look up publishers' copyright policies regarding authors archiving publications online. Fortunately, of the 2,318 published articles listed in the SHERPA/RoMEO, 80 percent allow at least some form of self-archiving (e.g., either preprint or postprint; SHERPA, 2017).
Google Scholar provides a search engine that can be used to identify hyperlinks to articles that are publically available or may be obtained through institutional libraries. Users who choose to create a personal Google Scholar profile can access their citations per year metrics. Articles uploaded on ResearchGate, Academia.edu or other databases can also be linked to your Google Scholar profile so that readers can find hyperlinks to all of your work. Google Scholar also has a “Scholar Button” that users can install on Chrome, Firefox or Safari web browsers to quickly search for articles without typing in a web address (one can download this button by clicking the 'Setting' button on their Google Scholar homepage, then selecting Button on the sidebar to the left). If you have questions about how to use Google Scholar to conduct a literature search, check out the article “Literature search tips and tricks” from the November 2016 issue of Psychological Science Agenda (Mumper, 2016). Google Scholar also compiles a list of top publications in each discipline based on journal impact (users can access data by clicking the 'Metrics' button on their Google Scholar homepage).
Using other social networking platforms to market yourself
Other, more traditional forms of social networking, such as Twitter or LinkedIn, can also be used to manage one’s online presence, promote research and form new professional connections (Ovadia, 2013). Although these platforms are usually viewed as informal means of communication, they may also be used to interact with other researchers and disseminate research to a broader public audience. To see how psychologists have used Twitter to build their online presence, check out the British Psychological Society’s (2015) list of the 100 Most Followed Psychologists and Neuroscientists on Twitter and Paul Thoresen’s (2015) list of 80 #IOPsych Pros to Follow on Twitter.
Professional networking websites, such as LinkedIn (and in some cases students’ university website profiles), can be used to upload your curriculum vitae, highlight your research interests and previous accomplishments. However, it is also important to show that you are a person (i.e., not a research cyborg) with interests outside of research/professional activities. Some of these interests (e.g., volunteer work) can be highlighted on these professional networking websites and provide the opportunity to present yourself as a well-rounded individual.
Lastly and most importantly, be mindful of the public content you post on social media (particularly Facebook and Twitter). In all likelihood, having a strong positive online presence alone will not result in landing your dream job (usually, this requires a combination of knowledge, hard work, productivity, social skill and luck). However, not filtering the public content on your social networking platforms may cause universities or companies to think twice before hiring you when you are on the job market (see Brown & Vaughn, 2011; Smith & Kidder, 2010).
There is no denying that technological and communication advances have changed the way we make connections and access information. Face-to-face interaction is still crucial, but social networking has, in a way, “changed the rules of the game.” Platforms such as ResearchGate, Academia.edu, Google Scholar, Twitter, LinkedIn and Facebook can be utilized to create a personal brand, disseminate scientific findings and connect with researchers worldwide.
References
Brown, V.R., & Vaughn, E.D. (2011). The writing on the (Facebook) wall: The use of social networking sites in hiring decisions. Journal of Business and Psychology, 26(2), 219-225.
Donelan, H. (2015). Social media for professional development and networking opportunities in academia. Journal of Further and Higher Education, 40(5), 1-24.
Dutta, S. (2010). What’s your personal social media strategy. Harvard Business Review, 88(11), 127-130.
Howard, J. (2013). Posting your latest article? You might have to take it down. Chronicle of Higher Education, 60(16), A12.
Mumper, M. (2016, September). Literature search tips and tricks: Techniques for effectively using Google Scholar and PsycINFO. Psychological Science Agenda, 30(8). Retrieved Feb. 14, 2017, from http://www.apa.org/science/about/psa/2016/09/literature-search-tips.aspx.
Ovadia, S. (2013). When social media meets scholarly publishing. Behavioral & Social Sciences Librarian, 32(3), 194-198.
Ovadia, S. (2014). ResearchGate and Academia.edu: Academic social networks. Behavioral & Social Sciences Librarian, 33(3), 165-169.
SHERPA. (2017, Jan. 12). RoMEO Statistics. Retrieved Jan. 12, 2017, from http://www.sherpa.ac.uk/romeo/.
The British Psychological Society. (2015, Nov. 6). The 100 most followed Psychologists and Neuroscientists on Twitter [Blog post]. Retrieved Jan. 12, 2017, from https://digest.bps.org.uk/2015/11/06/the-100-most-followed-psychologists-and-neuroscientists-on-twitter/.
Smith, W.P., & Kidder, D.L. (2010). You’ve been tagged!(Then again, maybe not): Employers and Facebook. Business Horizons, 53(5), 491-499.
Thoresen, P. (2015, Dec. 7). 80 #IOPsych pros to follow on Twitter [Blog post]. Retrieved Jan. 12, 2017, from https://medium.com/@SurveyGuy2/80-iopsych-pros-to-follow-on-twitter-228ff16dcd2c#.e90k9aikf.
About the authors
Joshua C. Palmer is the industrial/organizational representative to the APA Science Student Council. He is a first-year doctoral student at Florida State University.
Justin C. Strickland is the biopsychology representative on the APA Student Science Council. He is a third-year graduate student at the University of Kentucky.
The views expressed in this article are those of the author and do not reflect the opinions or policies of APA.
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